Unifying your content: Building a scalable model for higher education content
Brooke Hill, Founder and Director
Wonderthink 🇦🇺
Miki O'Farrell, Head of Future Students Marketing & Content
UNSW Sydney 🇦🇺
The social media manager’s blueprint: aligning content with leadership goals
Jenny Li Fowler, Director of Social Media Strategy
MIT 🇺🇸
The value of a degree, designed: how we enhanced course pages with careers and employability data
Chloe Smith, Product Manager, Digital User Experience
University of Southampton 🇬🇧
Stop looking sideways: How thinking outside your category drives innovation
Anthony Hill, Head of Customer Experience
Flinders University 🇦🇺
Influencer marketing in higher education: From both sides of the feed
Colin Wylie, Social Media Manager
The Ohio State University 🇺🇸
As good as it gets: How to collaborate and get stuff done
Hannah Nicole Simpson, Head of Marketing and Communications, Easter Bush Campus
The University of Edinburgh 🇬🇧
From click to campus: High-impact email strategies for faster, smarter recruitment
Vedika Taunk, Associate Director - International Marketing and Communications and Joshua Favaro, Associate Director of International Operations
Humber Polytechnic 🇨🇦
Singing from the same hymn sheet? Making the case for centralisation in a devolved institution
Jennifer Doyle, Senior Content Designer
The University of Edinburgh 🇬🇧
Why transformation (really) can't succeed without content ops
Clare Kennedy, Product Owner (Digital Estate)
University College London (UCL) 🇬🇧
How AI is (and isn't) changing the way prospective students apply for university
Flo Vincent, Content Designer
The University of Edinburgh 🇬🇧
Designing social content to balance your current and prospective student needs
Alex Duffy, Social Media Manager
Manchester Metropolitan University 🇬🇧
Hypothesising: a route to quick wins and stakeholder enagagement
Neil Allison, Head of Prospective Student Web
The University of Edinburgh 🇬🇧
Deceptively simple: content strategy for busy communicators
Sorel Denholtz, Director, Content & Design
Stanford Graduate School of Business 🇺🇸
Mind the (inclusion) gap: creating digital content that includes everyone
Zuzana Voskarova, Digital Engagement Officer
University College Dublin 🇮🇪
From click to connection: Engaging audiences with useful downloads
Sarina Alexander, Graphic Designer
Cornell University 🇺🇸
SEO is everyone’s job: making visibility a shared responsibility in Higher Ed
Guus Goorts, Digital Marketer
Guus Goorts / Crystal Marketing BV 🇳🇱
Beyond the feed: designing social content as a student experience
Angel Truesdale, Student Services Manager
University of North Carolina at Chapel Hill 🇺🇸
From technical website requirements to content opportunities: a UCL case study
Anna Boccassini, Web Content Manager and Jason Ilagan, Senior Digital Communications Manager
IOE, Faculty of Education and Society - University College London (UCL) 🇬🇧